More about Emmily |
The Ohio State University | B.A. Strategic Communication
Capital University | M.B.A. Leadership & Entrepreneurship
👋 Hi, Licking County! I'm Emmily, the founder and chief strategist of Bryn Mawr Strategy Partners Marketing Consultancy.
🌟 After spending over 18 years in corporate marketing, I made the exciting decision to pivot and dedicate my passion and extensive experience into supporting small businesses right here in our community.
M Y M I S S I O N
Empowering small businesses to thrive. As a marketing strategist and customer experience advocate, I've had the privilege of helping both small businesses and Fortune 100 brands unlock their growth potential. From family-owned shops to global CPG powerhouses, I've honed my expertise in turning data into actionable insights, designing loyalty programs that foster long-term engagement, and creating seamless omnichannel experiences that drive measurable business impact.
M Y A P P R O A C H
I consider myself a curious, crazy-passionate designer of brand strategy and customer experience. I'm a data-driven, insight-obsessed marketer with a proven track record of cultivating authentic brand love and long-term revenue growth. My approach is to be a true partner to the small businesses in my community, leveraging my diverse background to uncover untapped opportunities and craft bold, transformative strategies.
My goal is to operate at the speed of trust. I'm an inclusive people leader who thrives on bringing together cross-functional teams to tackle complex challenges. I have an inborn sense of idealism and morality, always seeking to take concrete steps to realize goals and make a lasting positive impact.
M Y S T R E N G T H S
My unique strengths as a strategist include:
A big-picture, contextual mindset that appreciates the past while remaining open to all possibilities
A relentless commitment to excellence and a fascination with the future
A talent for connecting relevant, unconventional dots and proving the value of the mistakenly miscalculated
A deep dive approach to research, SWOT analysis, and customer sentiment
A love for working with committed, spirited teams in an environment of boundless ideation and creative problem-solving
B R I G H T E N S MY L I G H T
Ultimately, what brightens my light is the opportunity to leverage data, analytics, and financial models to craft pragmatic, customer-centric solutions. I thrive on proving the true potential of the "mistakenly miscalculated" and empowering the small businesses in my community to reach new heights.
D I M S MY L I G H T
On the flip side, I'm not a fan of the bare minimum, micromanagement, or the exclusion of people, ideas, and possibilities. Shallow thinking, pessimism, and a disregard for the overall strategy are all surefire ways to dim my light. I'm at my best when I have the freedom to work independently and immerse myself in the big-picture challenge at hand.
M Y P I T C H T O Y O U
I know firsthand the challenges of navigating the ever-evolving marketing landscape, but I also know the incredible rewards that await those who are willing to think outside the box and truly connect with their customers. Whether you're struggling to stand out from the competition or looking to take your growth to new heights, I'm here to be your partner. Together, we'll uncover your unique strengths, identify untapped opportunities, and craft bold, data-backed strategies that drive measurable results. My diverse expertise spans loyalty program design, omnichannel customer experience, and performance marketing - everything you need to create authentic brand love and long-term revenue growth. So if you're ready to take your business to the next level, let's chat about how I can help you get there.
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