Executive strategy without executive strings.

The Fractional Marketing Leader Subscription

Unlock the power of strategic marketing leadership without the full-time cost.

With over 18 years of experience driving growth for consumer brands, we can add consistent marketing leadership and innovative solutions to ambitious small businesses that only need part-time support through fractional marketing services.

What is a fractional marketing leader?

A fractional marketing leader is a seasoned marketing professional who provides high-level strategic marketing guidance and leadership to small businesses on a part-time or as-needed basis. This role offers the expertise of a senior marketing executive without the commitment and cost of a full-time hire.

Fractional Marketing Subscription Plans

Unlock expert marketing leadership for your small business with our flexible, cost-effective subscription plans. Get the strategic guidance you need, when you need it, without the overhead of a full-time marketing executive.

Bryn Mawr Strategy Partners Morganite Package: Foundation-level fractional CMO services for small businesses
  • Ideal for: Small businesses new to strategic marketing or with limited budgets

    Hours: 10 hours per month

    From: $997/month

    Details:

    • Initial marketing assessment and strategy development

    • Monthly performance review and strategy adjustment

    • Basic competitor analysis

    • Guidance on one primary marketing channel (e.g., social media or email)

    • Monthly 1-hour consultation call

Bryn Mawr Strategy Partners Fire Opal Package: Growth-focused fractional CMO services for expanding businesses
  • Ideal for: Growing businesses ready to expand their market presence

    Hours: 20 hours per month

    From: $1,997/month

    Details:

    • Comprehensive marketing strategy development and execution oversight

    • Bi-weekly performance reviews and strategy adjustments

    • Detailed competitor and market analysis

    • Management of 2-3 marketing channels

    • Content calendar development and oversight

    • Bi-weekly 1-hour consultation calls

    • Basic customer journey mapping

Bryn Mawr Strategy Partners Yellow Sapphire Package: Acceleration-driven fractional CMO services for rapid scaling
Bryn Mawr Strategy Partners Citrine Package: Excellence-level fractional CMO services for comprehensive marketing leadership
  • Ideal for: Established businesses aiming for significant market expansion

    Hours: 40 hours per month

    From: $3,997/month

    Details:

    • Advanced marketing strategy with focus on rapid growth

    • Weekly performance reviews and agile strategy adjustments

    • Comprehensive multi-channel marketing management

    • Advanced customer journey optimization

    • Lead generation and conversion rate optimization

    • Weekly 1-hour strategy calls

    • Monthly in-depth analytics and ROI reporting

    • Guidance on marketing team structure and hiring

  • Ideal for: Businesses seeking transformative marketing leadership

    Hours: 80 hours per month

    From: $7,997/month

    Details:

    • Full-scale marketing leadership and strategy

    • Daily involvement in marketing operations

    • Comprehensive brand strategy development and management

    • Advanced market research and trend analysis

    • Development and management of complex, multi-channel campaigns

    • Marketing technology stack optimization

    • Weekly in-person or virtual half-day working sessions

    • Mentoring and upskilling of in-house marketing team

    • Crisis communication planning and management

What does a fractional marketing leader do?

Fractional CMO services: strategy, customer insights, brand management, marketing execution, performance analysis, and team leadership

Picture it: how a fractional marketing subscription could work for you

Why hire a fractional marketing leader?

Fractional CMO benefits: expert guidance, cost-effective, flexible, data-driven strategies, scalable solutions for small business growth

How can we help? Let’s connect.

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